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Developing and executing e-commerce strategies to drive online sales and enhance the customer experience.
Managing the day-to-day operations of the e-commerce platform, including product listings, pricing, promotions, and inventory management.
Collaborating with cross-functional teams, including marketing, product, logistics, and IT, to ensure smooth e-commerce processes.
Monitoring and analysing key performance indicators (KPIs) such as traffic, conversion rates, sales, and customer satisfaction.
Implementing digital marketing initiatives, such as SEO, SEM, email marketing, and social media, to drive traffic and sales.
Optimising the website for user experience, including navigation, search functionality, and mobile responsiveness.